How must the TPMO disclaimer be communicated during a sales call?

The TPMO disclaimer must be communicated verbally within the first minute of a sales call to ensure compliance with regulations set by the Centers for Medicare & Medicaid Services (CMS) and to promote transparency during the interaction. This ensures that prospective customers are made aware of the nature of the third-party marketing organization (TPMO) and its role in the sales process right from the beginning. By disclosing this information early, it helps build trust and allows the potential client to make informed decisions about the services being offered.

Timing is crucial in this context, as waiting until the end of the call or communicating the disclaimer through email or printed materials would not meet the regulatory guidelines. Immediate verbal communication allows for any questions or clarifications the consumer may have to be addressed promptly, ensuring a clearer understanding of the situation.