What is the main purpose of a welcome call for new members?

The primary purpose of a welcome call for new members is to introduce them to their benefits and establish a supportive relationship. This call serves as an opportunity to familiarize new members with the services they have access to, enhancing their understanding and ensuring they feel valued and supported from the start. By providing an overview of their benefits, the welcome call helps to alleviate any confusion and sets the tone for ongoing communication and support.

Building a supportive relationship is crucial, as it encourages new members to engage more fully with the services offered, promoting a sense of belonging within the organization. When members feel welcomed and informed, they are more likely to utilize their benefits effectively and participate actively in their health care journey.